It has to be said that things are rather tough out their in the business world due to the current credit crisis. The recession is starting to bite and company profits are starting to become affected. The majority of small businesses are looking at ways of making cost reductions; some are laying off members of staff and others are finding different ways of reducing their overheads. These days obtaining cheaper business call rates is one of the most popular forms of cost reduction strategies. No longer are businesses accepting paying over the top for their call rates when in reality they can receive the same service at a much lower cost.

Just before I continue I want to add that I am not a specialist in this field. I am in fact a speech coach who runs a stammering course; I also have an interest in becoming a foster carer for my sins!

So now we have established that this is not a sales gimmick let us continue! That sounded rather abrupt. Cheap calls are now all the rage and there are specialist companies out there who are experts at finding you the cheapest call rates and therefore enabling you to save the most money. This is what they call in the city of London “a no brainer”.

I was reading an article last week about this very subject and one of the businesses that had managed to save a decent amount of money by this cost reduction method, made quite an interesting point. He stated the following:

“I am more than happy at the savings that we have made and at just how much lower our telephone bills have become. There is however a part of me that feels like somebody has been stealing from me for the last ten years, the period that our company has been in business. I really wish that I had acted sooner.”

You may think that this is merely sales jargon and in a way I suppose it could well be; it did however make me sit up and think.